Our phone number

+7 (499) 504 1653

Stas Marketing about business strategy
14 10.11
Founder, Group Managing Partner

FMCG and Retail

Stas Marketing helps FMCG companies improve the value and relevance of their brands to consumers. We uncover unsatisfied customer needs and neglected industry segments. The result is insights and ideas to help our clients optimize their brands through the best possible combinations of product features, service offerings and pricing for targeted customer segments.

Key challenges that we our clients face in today’s environment are

  • Consumer fragmentation
  • Retail chains pressure
  • Margin squeeze
  • High price of advertising

We provide FMCG companies with full scope of services within our core functional expertise areas (strategy, marketing, sales, operational performance, new markets, mergers and acquisitions) with specific focus on

  • Growth strategy
  • Brand development and growth
  • Marketing strategy
  • Sales and distribution
  • Advertising and promotion strategy
  • Marketing research NPD strategy
  • Market expansion
  • Marketing accountability
  • Mergers and acquisitions 

You may read our European premium vodka project case >>