Our phone number

+7 (499) 504 1653

Stas Marketing about business strategy
14 10.11
Founder, Group Managing Partner

Marketing and brand management

Marketing and Brand Management are the initial core competences of Stas Marketing that was founded as marketing agency. Stas Marketing helps to address market challenges by providing senior executives with a deeper understanding of their customers, and the strategies to build bigger and more profitable relationships with them.

Stas Marketing has significant expertise in developing comprehensive customer and market insights to identify new opportunities for clients. Our services include market research, marketing strategy, brand strategy, customer segmentation, marketing accountability, pricing.

Market Research

We conduct sophisticated research to uncover market potential, identify new opportunities for growth and learn what consumers really think. We always try to look behind the current perspective and to oversee upcoming future. We use wide range of research tools and techniques to make research findings more inspiring and insightful.

Read DEXTER Air Taxi case to learn how Stas Marketing employs market research to uncover client’s potential.

Marketing Strategy 

Stas Marketing helps companies plan and implement successful strategic marketing programs that are on target and resonate with their audiences. We provide clients with deeper insight into customers' needs across multiple demographic segments. Stas Marketing then works with clients to develop innovative marketing campaigns that yield a high return on investment (ROI).

Brand Strategy

Stas Marketing is the well-known thought leader in the area of strategic brand management. We manage brand strategies based on an idea that key role of brands is to balance conflicting interests of consumer, company and other stakeholders.

Stas Marketing invested in developing proprietary methods that allows pinpointing long-term brand future:

  • BrandAtlas – strategic brand workshop with senior executives, super consumers and channel participants to formulate future brand platform.
  • BrandPositioner – research tool to uncover key choice factors and position client’s brand versus competitors against this criteria. 

Our brand strategy services include

  • Brand research
  • Brand platform development
  • Brand development strategy
  • New brand development
  • Brand revitalization strategy
  • Brand value management

Pricing

Stas Marketing helps clients understand the market and competitive dynamics that affect pricing decisions. We develop pricing models to evaluate how market shifts and pricing changes would impact the bottom line. Stas Marketing pricing strategies address the pricing pressures facing companies today and also provide a roadmap for growth during this era of "lean economics”.